Subliminal
Author: Leonard Mlodinow
Format: Large Softcover
Condition: Very Good
R30.00
Out of stock
Out of stock
Subliminal is all about how the unconscious mind shapes our experience of the world far more than we realize, from our relationships with family, friends and business associates to the way we handle money and even our own past.
Over the past two decades scientific researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. These cutting-edge discoveries have revealed that the way we experience life is largely driven by the mind’s subliminal processes and not by the conscious ones, as we have long believed. Employing his trademark wit and his lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow unravels the complexities of the subliminal self, increasing our understanding of how the human mind works. In the process he changes our view of ourselves and the world around us.
‘With the same deft touch he showed in The Drunkard’s Walk, Mlodinow probes the subtle, automatic, and often unnoticed influences on our behaviour’ Daniel J. Simons, co-author of The Invisible Gorilla: How Our Intuitions Deceive Us
‘Think you know the whys and hows of your choices? Think again. Follow Mlodinow on a gorgeous journey into the enormous mental backstage behind the curtain of consciousness’ David Eagleman, author of Incognito: The Secret Lives of the Brain
Delivery Options
Build a Bundle
To save on shipping you can buy books and when you are ready, you pay for the shipping and we send all your books at once.
Paxi (Pep to Pep)
Standard Bag R60: delivery within 7 – 9 days to a Pep near you.
Pudo (Locker to Locker)
We will send your package to the nearest locker of your choice.
Aramex (Store to Door Courier)
Convenient delivery to your door.
Collection
Collect your package from our address in Doornpoort, Pretoria.
Description of book condition:
New – Brand new and unread book.
As New – A secondhand book that can easily pass for a new one.
Very Good – Book is in great condition with only a minor blemish here and there.
Good – Book shows visible reading wear but nothing serious.
Fair – Book shows clear and more significant wear, especially on the cover, but is still solid and intact.
Worn – Book shows severe wear and tear while still being intact (commonly known as a “reading copy”). Worn books are still good perfect for a good read, all pages will be intact with none threatening to fall out.
Beskrywing van boeke se toestand:
Nuut – ‘n Nuwe, ongeleesde boek.
Soos Nuut – ‘n Tweedehandse boek wat nog maklik vir ‘n nuwe een kan deurgaan,
Baie Goed – Die boek wys minimale verweer,
Goed – Die boek wys sigbare verweer, maar niks ernstigs nie.
Redelik – Die boek wys duidelike leesverweer, veral op die omslag, maar is steeds stewig en heel.
Verweerd – Die boek wys ernstige verweer, maar is steeds heel en heeltemal leesbaar (ons noem dit ‘n “leeskopie”). Geen bladsye is los nie.
Book Formats
Paperback: Mass market paperback, roughly 180mm x 110mm
Medium Softcover: Larger paperback, roughly 200mm x 130mm
Large Softcover: also called a “Trade Paperback”, roughly 235mm x 155mm
Medium Hardcover: Hardcover book, roughly 200mm x 130mm
Large Hardcover: Hardcover book, roughly 235mm x 155mm
Subliminal
R30.00
Author: Leonard Mlodinow
Format: Large Softcover
Condition: Very Good
Out of stock
Out of stock
Subliminal is all about how the unconscious mind shapes our experience of the world far more than we realize, from our relationships with family, friends and business associates to the way we handle money and even our own past.
Over the past two decades scientific researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. These cutting-edge discoveries have revealed that the way we experience life is largely driven by the mind’s subliminal processes and not by the conscious ones, as we have long believed. Employing his trademark wit and his lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow unravels the complexities of the subliminal self, increasing our understanding of how the human mind works. In the process he changes our view of ourselves and the world around us.
‘With the same deft touch he showed in The Drunkard’s Walk, Mlodinow probes the subtle, automatic, and often unnoticed influences on our behaviour’ Daniel J. Simons, co-author of The Invisible Gorilla: How Our Intuitions Deceive Us
‘Think you know the whys and hows of your choices? Think again. Follow Mlodinow on a gorgeous journey into the enormous mental backstage behind the curtain of consciousness’ David Eagleman, author of Incognito: The Secret Lives of the Brain
Delivery Options
Build a Bundle
To save on shipping you can buy books and when you are ready, you pay for the shipping and we send all your books at once.
Paxi (Pep to Pep)
Standard Bag R60: delivery within 7 – 9 days to a Pep near you.
Pudo (Locker to Locker)
We will send your package to the nearest locker of your choice.
Aramex (Store to Door Courier)
Convenient delivery to your door.
Collection
Collect your package from our address in Doornpoort, Pretoria.
Description of book condition:
Description of book condition:
New – Brand new and unread book.
As New – A secondhand book that can easily pass for a new one.
Very Good – Book is in great condition with only a minor blemish here and there.
Good – Book shows visible reading wear but nothing serious.
Fair – Book shows clear and more significant wear, especially on the cover, but is still solid and intact.
Worn – Book shows severe wear and tear while still being intact (commonly known as a “reading copy”). Worn books are still good perfect for a good read, all pages will be intact with none threatening to fall out.
Beskrywing van boeke se toestand:
Nuut – ‘n Nuwe, ongeleesde boek.
Soos Nuut – ‘n Tweedehandse boek wat nog maklik vir ‘n nuwe een kan deurgaan,
Baie Goed – Die boek wys minimale verweer,
Goed – Die boek wys sigbare verweer, maar niks ernstigs nie.
Redelik – Die boek wys duidelike leesverweer, veral op die omslag, maar is steeds stewig en heel.
Verweerd – Die boek wys ernstige verweer, maar is steeds heel en heeltemal leesbaar (ons noem dit ‘n “leeskopie”). Geen bladsye is los nie.
Book Formats
Paperback: Mass market paperback, roughly 180mm x 110mm
Medium Softcover: Larger paperback, roughly 200mm x 130mm
Large Softcover: also called a “Trade Paperback”, roughly 235mm x 155mm
Medium Hardcover: Hardcover book, roughly 200mm x 130mm
Large Hardcover: Hardcover book, roughly 235mm x 155mm








